We are proud to announce the list of 30 organizations which made it to our Waste Influencers List this year. We analyzed 750 accounts to find this year’s Waste Influencers, an increase from 440 in 2015 and only 95 in 2013. The list gets more accurate as it grows. These organizations are here because they are effectively sharing stories about their work and solutions to waste management. They were chosen based on a unique methodology developed by digital marketer Eric Metelka, which is explained at the bottom of this post. To find these influencers and others who connect followers to great ideas, check our Twitter list with the same name —Waste Influencers— which is updated constantly.

Communication is a key aspect in waste management and our aim behind recognizing Waste Influencers is to encourage communications and enhance opportunities for collaboration. Last month we published the 30 Waste Influencers – Individuals list, which consisted of 30 individuals that had successfully communicated about waste. The list of organizational influencers was first published in 2015.

If you are in this list or on the Twitter list, to find how you did relatively write to us at [email protected]. We’ll be glad to provide the data for free. be Waste Wise is a non-profit organization and our motive is to enhance collaboration and the dialogue on waste solutions. We would love to work with the curious ones among you to explore other ways to use this data to achieve our objectives. You can also tweet to us @bewastewise.

Finally, remember to follow these influencers or subscribe to the Twitter List to see what they’re sharing about waste.

THE 2016 WASTE INFLUENCERS LIST – ORGANIZATIONS

Organizations are ordered alphabetically.

For the data buffs: Some analysis

We’ll make you happy today! But, before that, let us share our happiness with you. We made it to the list! Yes, be Waste Wise made it to the Waste Influencers List for the first time. We could do it because we implemented our learning from influencers in previous lists and we are putting in good and consistent community building efforts, thanks to Swetha Dandapani. Many organizations might not have access to funding for community building or this might not be a priority for many others. But, we could learn a lot from these influencers and make changes to our plans.

All important data is in the chart below, but if you need more information or if you are in this list or on the Twitter list, to find how you did relatively write to us at [email protected]. We’ll be glad to provide the data for free. be Waste Wise is a non-profit organization and our motive is to enhance collaboration and the dialogue on waste solutions. We would love to work with the curious ones among you to explore other ways to use this data to achieve our objectives. You can also tweet to us @bewastewise.

Tip: If you have less than 2,500 followers on Twitter, Followerwonk (for Social Authority) and Klout might not be collecting your data. Create a free account with both Followerwonk.com and Klout.com for them to start collecting your data.

We found many people and organizations with less than 2,500 followers who are good at engaging with others (which increases their Waste Wise score) and sharing and curating information, or are just starting.

How we found our Influencers

We started with our Twitter Waste Influencers list, which had 95 members on February 17, 2014. That list eventually grew to include 415 members by July 7, 2015.

We looked at four key metrics for all 415 members (from data which is publicly available). Our goal was to choose influencers who had high content quality, content quantity, and social media popularity. We then created separate lists for individual influencers and influential organizations. The list of individuals will be published on August 4, 2015.

Specifically, we looked at four key metrics:

• Follower-to-following ratio on twitter – this is a measure of popularity, which reflects how connected, relevant or representative they are.
• Average number of tweets per day – this is one way to measure how active an account is.
• Social Authority score – this is a metric from Followerwonk that is highly correlated with the number of retweets an account gets. It measures quality of content shared.
• Klout score – this metric from Klout is highly correlated with follower counts on all social networks. It is another measure of popularity, but across all social channels.

Get your waste influencer badge!

We now have a waste influencer badge that you could display on your website or blog, and link it back to this post. Right click on this image & download it for use on your website.