Jeff Kirschner is a serial entrepreneur with a love for storytelling. Prior to entering the world of technology startups, he spent years working as a writer for the advertising agency TBWA/CHIAT/DAY. Jeff also spent a year backpacking around the world, an experience that opened his eyes to the challenges we face on a global scale, and in many ways, led Jeff to his most recent venture — Litterati; a social venture to create a litter-free planet.